India β€” Est. 2012

A design practice
shaped by the hands
that make it.

Every Living with Elan object begins in conversation with a metal artisan β€” in response to what the material is willing to do that day. This is how it has worked since 2012. It has not changed.

12+
Years
M&O
Paris, 2018
100%
Made in India
SA8000
Certified
The practice
"What reaches your home carries many hands, many pauses, and everything that had to come together for it to exist. That's not just production. That's commitment β€” from start to finish."
β€” Vidushi Gupta, Founder

She is not a pure
conceptualist. She is
present at the bench.

Vidushi Gupta founded Living with Elan after training at Parsons School of Design in New York. Her work moves across product design, furniture, and interiors β€” but it always returns to the same place: the factory floor, a length of stainless steel or mild steel or brass, and an artisan who knows the material better than any specification sheet ever could.

Take the Dhoora Kesar cake stand β€” its three ascending tiers and organic, undulating plates are not decorative. They are the result of sand casting in aluminium, edges traced in pure brass, each plate shaped by hand. The form came from the landscape around the Amber Palace in Jaipur. The finish came from months of conversation with the artisans who cast it.

This is the philosophy behind every object Living with Elan produces: that the process is inseparable from the piece.

The Drill Press
Powder Coating
In the Oven

From raw metal
to the finished object

Each Living with Elan product passes through multiple pairs of hands in our factory in India. Cutting, shaping, welding, coating, finishing β€” every stage done by people who have spent years learning what the material does, and how to make it do something specific.

It moves from one pair of hands to another β€” each adding something, correcting something β€” until it becomes what it was meant to be.

01
Sheet Metal Cutting
Raw steel and stainless steel sheets are cut to template β€” either by hand or machine, depending on the complexity of the form. The cut is the first commitment.
02
Shaping & Forming
Sheets are formed β€” bent, rolled, pressed β€” on machinery that requires years of skilled operation. The artisan knows by feel when the angle is right; the machine does not.
03
Welding & Assembly
Pieces are welded on the factory floor, often in the posture you see in the photograph β€” crouched, close, accountable to every join. This is not automated work.
04
Powder Coating
Colour is applied as an electrostatic powder in a controlled booth, then baked. The result is a durable, food-safe finish that resists chipping, rust, and fading far beyond standard paint.
05
Hand Finishing
Each object is hand-inspected, hand-finished. Edges softened, surfaces checked. This is where the hours of shaping and adjusting β€” the ones you never see β€” are accounted for.
06
Quality & Dispatch
Every piece is checked against our food-safety standards before it leaves the building. Our manufacturing unit is SA8000 and ISO 9001 certified β€” audited independently, not self-declared.

The object exists because someone spent years learning how to make it.

The artisans at our factory in India are not interchangeable. They are specialists β€” in metal cutting, in welding, in the handling of a drill press, in the judgement of when a powder coat is even. What you see finished in the product photography is the result of that accumulated knowledge, applied quietly, every day.

Person wearing goggles and gloves, working with a tool on a metal sheet in an indoor setting.
"You see the finished piece. What you don't see are the hours spent shaping, adjusting, redoing β€” until it finally feels right."
Metal forming β€” India
"It moves from one pair of hands to another β€” each adding something, correcting something, until it becomes what it was meant to be."
Steel assembly β€” India

Vidushi Gupta β€”
Founder & Head Designer

Vidushi trained at Parsons School of Design, New York (BFA Communication Design, 2008) and has spent seventeen years building a practice that refuses to separate the concept from the making.

Her design intelligence is material-first: she develops colours directly in the factory, specifies finishes in conversation with the people who apply them, and tests every object for food safety before it enters the range. Nothing is signed off from a distance.

Her work has been shown at Maison & Objet Paris (2018, selected for the What's New pavilion), Milan Design Week (2019), and India Design Week for eight consecutive years. It has been featured in Architectural Digest India, Casa Vogue, Harper's Bazaar, and India Today Home.

Living with Elan operates from India. The manufacturing unit β€” L.T.S. International β€” serves both the brand and international export clients.

2018
Maison & Objet, Paris
Selected for the What's New pavilion β€” both January and September editions. One of the top three design trade shows in the world.
2019
Milan Design Week
Salone del Mobile. Living with Elan represented Indian craft and contemporary design on an international stage.
8 yrs
India Design Week
Consecutive presence at India's most significant design platform, 2015-2024. Also: Elle Decor India Design Show, 8 years running.
Press
Featured in
Architectural Digest India Β· Casa Vogue Β· Harper's Bazaar Β· India Today Home Β· Elle Decor India
Standards
SA8000
Fair labour certification
ISO 9001
Quality management
Food Safe
All kitchen & serveware
100% India
Made entirely in-house
17 years
In practice, 2008–present

Objects made to be used, not just admired.

Every piece in the range has been through the same factory, the same hands, the same process. Browse the full collection or get in touch directly.